Prague: Stanley Black & Decker and DDB advertising

On June 11, we ventured out to Czech Republic in the beautiful city of Prague. We were on the top of the hill just outside the city in a hotel called the Pyramida. The city itself has so much history and lots of amazing architecture. The town square that week had a big stage set up with a big screen tv playing EuroCup soccer games whenever possible just beside the big tower clock. It was easy to get lost in the city but the view from above was incredible!
On the 13th, we made a corporate visit to Stanley Black and Decker. There, we toured the factory and got an up close and personal view of how they manufactured their popular hammer drills. It was really interesting to see the different strategies and methods that they used in order to maintain a productive process. We also had the opportunity of listening to a marketing agent from the world wide marketing firm, DDB. It was encouraging to hear a different kind of business topic after all the banks and factories we have been too the past couple weeks. Classes were spread throughout the week as well and then we headed to Austria.

Czech Republic